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Emerging Markets and International Diversification: What Every Canadian Investor Should Know

Published June 25, 2026 Β· 8 min read Β· By Β· Updated June 25, 2026
⚠️ For information only. General facts and concepts; WealthWise is not a registered investment advisor and gives no personalized advice. Verify with the sources and consult a licensed professional before acting.
In short β€” Canada makes up roughly 3% of global market capitalization and its stock market is heavily concentrated in financials and energy. Adding international equities β€” both developed and emerging markets β€” reduces concentration risk and gives you access to a far broader share of global growth.
If most of your investments are in Canadian stocks, you're in good company β€” home-country bias is one of the most documented tendencies in investing. We naturally gravitate toward companies we recognize: the big banks, the oil sands producers, the grocery chains. But that familiarity comes at a cost. Canada's stock market represents only about 3% of global market capitalization (source: MSCI). By concentrating your portfolio here, you're effectively ignoring 97% of the world's investment opportunities β€” including some of the fastest-growing economies on the planet.

Canada: A Small and Concentrated Market

The S&P/TSX Composite β€” Canada's main stock index β€” is heavily weighted toward two sectors: financials (banks, insurers, wealth managers) and energy (oil, natural gas, pipelines). Together, these two sectors routinely account for more than 50% of the index. That means a drop in crude oil prices or a rise in loan defaults can drag down your entire Canadian portfolio. By contrast, US, European, and Asian markets offer broad exposure to technology, healthcare, consumer goods, and clean energy β€” sectors that are nearly absent from the TSX.

Developed MarketsEmerging Markets
ExamplesUnited States, eurozone, Japan, AustraliaChina, India, Brazil, Mexico, South Korea, Taiwan
Typical weight in a global portfolio80–90%Faster-growing, smaller share
Key strengthsStable economies, strong corporate governance, high liquidityFaster GDP growth, expanding middle class
Key risksLower growth potentialHigher political risk, currency volatility, regulatory uncertainty

Both categories are typically held together β€” not one instead of the other.

The Case for International Diversification

International diversification reduces concentration risk by spreading your investments across economies that often move independently of one another. When Canada faces a commodity-driven downturn, Asian or European markets may be performing differently. Here are the two main building blocks:

Holding both categories gives you participation in global economic growth rather than a bet on Canada's commodity cycle alone.

MeasureEmerging Markets' Share
Share of global economic output (World Bank)More than 40%
Share of global stock market capitalizationAbout 11–12%

The gap between economic weight and market weight is exactly the opportunity β€” and the catch-up potential β€” that emerging-market investing is based on.

Emerging Markets: Higher Growth, Higher Risk

Emerging markets (EM) are countries whose economies are still developing but whose growth rates often outpace those of wealthier nations. India has been one of the world's fastest-growing major economies for several consecutive years. China remains the world's second-largest economy by nominal GDP. Collectively, emerging-market countries account for more than 40% of global economic output (source: World Bank), yet only about 11–12% of global stock market capitalization β€” a gap that reflects both their underrepresentation in public markets and their long-term catch-up potential.

That said, investing in EM comes with distinct risks:

These risks don't mean you should avoid EM entirely, but they do mean you should size your allocation carefully and maintain a long time horizon.

How Much Emerging-Market Exposure Is Typical?

A market-cap-weighted global equity portfolio typically allocates around 10–13% to emerging markets. That's roughly the weighting you'll find in an all-in-one ETF like XEQT vs VEQT vs VFV. For example, XEQT (iShares Core Equity ETF Portfolio) holds hundreds of emerging-market companies through its underlying exposure to the MSCI Emerging Markets Index. VEQT (Vanguard All-Equity ETF Portfolio) does the same. These funds automatically rebalance across regions, so you don't need to manage multiple ETFs separately.

If you want a deliberate overweight to EM β€” because you have a strong conviction in their long-term potential β€” you can add a dedicated ETF such as XEC (iShares MSCI Emerging Markets ETF) or VEE (Vanguard FTSE Emerging Markets All Cap Index ETF) alongside your core holdings.

Lean All-in-One ETF (XEQT, VEQT) if you want...

  • A single fund holding thousands of global equities in market-cap-weighted proportions
  • The simplest option overall
  • Something that works well inside an RRSP, TFSA, or RESP without extra management

Lean Multi-ETF Approach if you want...

  • To combine separate Canadian (XIU), US (XUU or VFV), international developed (XEF or VIU), and emerging-markets (XEC or VEE) ETFs
  • Precise control over your regional weights
  • To accept more active management in exchange for that control

How to Get International Exposure Simply

There are two main approaches for Canadian investors:

Either way, the goal is the same: stop letting your portfolio's fate hinge almost entirely on Canadian financials and energy. Geographic diversification doesn't eliminate risk β€” it spreads it more intelligently across the global economy, so no single country's bad decade has to become yours.

Frequently asked questions

Why is the Canadian stock market considered concentrated?

The S&P/TSX Composite is heavily weighted toward financials and energy, which together often exceed 50% of the index. A shock in either sector β€” falling oil prices, rising loan defaults β€” can drag down the entire Canadian market, leaving a Canada-only portfolio with very little cushion.

Are emerging markets too risky for the average Canadian investor?

Not necessarily. Emerging markets do carry more volatility and political risk, but a modest allocation (roughly 10–15%) through a diversified ETF like XEC, or through an all-in-one fund like XEQT, can improve a portfolio's long-term risk-adjusted return without concentrating you in any single country.

What is the difference between developed and emerging markets?

Developed markets (US, Europe, Japan, Australia) have mature economies, stable institutions, and highly liquid financial markets. Emerging markets (China, India, Brazil, Mexico) have faster GDP growth but more variable political and regulatory stability, and their currencies tend to be more volatile.

Do XEQT or VEQT already include emerging-market exposure?

Yes. Both iShares XEQT and Vanguard VEQT include emerging-market exposure through underlying funds that track indices such as the MSCI Emerging Markets Index. The weighting is typically 10–13% of the total portfolio, reflecting emerging markets' share of global market capitalization.

Sources & references

Educational content; verify figures with official sources before acting.